How It Works

The problem

Your brand needs a community engagement boost. Maybe your boss just tasked you with increasing community engagement, or perhaps things have gotten a little stale and need a refresh. Possibly even you just need more engaging content for your socials, but …

You (or your marketer) is:

already stretched too thin
not an event planner
not sure how to get an ROI out of these things
NOT going to spend ALL day working this event on top of a full week in the office
wondering what to do about the new social media platform, major search engine update, AI, etc.
needing help

The help

We’re event nerds that spent the past 15 years planning all flavors of events. We have a creative eye for out-of-the-box problem solving and like shopping off-menu for better options. The quality of our work is important to us along with the integrity of our character. We gauge success, not by the measuring stick, but by the thing the measuring stick is intended to assess. To use the education analogy, we aim to learn, not just pass tests. We like meeting new people and problem solving their pain points.

See the backstory

The Process

Step 1: We map out your goals

Let’s start by knowing where we want to finish
Step 2: We research

Rather than just work with what was brought to us, let’s go into the market to find the right places at the right events for your brand to make the most impact within your budget
Step 3: We design it

Each event is different, so let’s design activations to be a natural fit into the event landscape. It makes the experience better for the event planner and the attendees, which deepens the impact
Step 4: We show up

Event days can get long and tiring. Let’s take the setup, teardown and everything in between off your plate so you don’t have to
Step 5: We recap

Because we designed everything intentionally, the activation(s) generated data that shows what your sponsorship got
Step 6: You look good

Show off to your boss, the sales team, and your peers! You just directed a killer event activation, full of tracked ROI and excellent content for future use on your socials, website, or other marketing